08:33 landofthelost good morning :)
08:34 Rettstatt morning
08:36 guest403516 morning! bagels today woohoo
08:36 landofthelost i found the toaster way off in the corner
08:37 guest403516 what, there was a toaster ugh
08:39 guest149589 checking that this works?
08:39 guest149589 ahhh
08:39 guest149589 great
08:39 guest403516 can we change our name to something cool, not guest ####? how do we do that?
08:39 landofthelost i haven't found too many people chatting in the rooms
08:39 landofthelost ya at the botton
08:39 landofthelost edit nickname
08:40 Michael yes!
08:40 Michael thanks!
08:40 VanessaVanPetten awesomeness
08:40 Michael anyway to change the pale orange background?
08:41 landofthelost not that i found
08:41 Michael :(
08:41 landofthelost i keep getting kicked out - server error
08:41 mtvitamin do teens/tweens view mtv as their parent's network? the weird uncle's? is it cool?
08:41 landofthelost maybe they should do a reaality vote show
08:42 landofthelost it seems to be loosing its cool
08:42 Michael 70%...that's surprising
08:42 Michael I find most people don't know anyone in the service, much less
08:43 Michael someone who fought it iraq
08:43 VanessaVanPetten teens do NOT see MTV as their parents network no way, my parents hate MTV
08:43 VanessaVanPetten reality show on working on a campaign would be awesome and get kids to be passionate about issues!
08:43 mtvitamin so how do they see it? just another channel, like discovery or cbs?
08:43 Michael MTV went downhill about 10 years ago until they got back in the business of playing videos
08:44 landofthelost i see it as just another channel -
08:44 landofthelost but all about reality
08:45 landofthelost i dont think of them as music anymore
08:45 VanessaVanPetten i agree michael, i think my parents see it s annoying, a bad influence but a necessary part of growing up. I do not think it is a bad influence but most parents I talk to that is what they think
08:45 mtvitamin as you gather by my screen name, i'm vp of news
08:45 landofthelost i'm a parent and i wouldn't let my kids watch it the way it is now
08:45 mtvitamin work with iann
08:45 landofthelost if they were old eough
08:45 mtvitamin would love to hear more
08:45 landofthelost its trashy
08:45 landofthelost if it were all videos the way it was 1 years ago
08:46 landofthelost that would be cool
08:46 landofthelost but are videos still cool
08:46 Michael well as a parent (43 yrs, 2 kids, 11 and 14) I have to say my only impression of MTV is from years ago
08:46 Michael I don't really think about it much
08:46 Michael and my kids don't talk about it
08:47 Michael even though we get it on TV in Korea where we live
08:47 landofthelost interesting
08:48 Michael I lost interest with the advent of game shows
08:48 Michael commentary, and news were cool
08:48 landofthelost news is good
08:48 Michael what they are showing now is awesome
08:48 VanessaVanPetten i loved the 7 minute news updates!
08:48 landofthelost me too
08:48 Michael I might check MTV news.com
08:49 mtvitamin that's nicw to hear (as it's what i do)
08:49 mtvitamin though i wish we could cover more, deeper, better
08:49 landofthelost you cover the news
08:49 mtvitamin i run news digital, yes
08:49 landofthelost nice work
08:50 mtvitamin thx
08:50 Michael I'd be happy to trade contact info
08:50 mtvitamin Vanessa, what do you mean by seven minutes news updates?
08:50 mtvitamin Def say hi
08:50 Michael I'm on the back row, left side, green shirt glasses
08:51 mtvitamin i'm the baldish dude in a white dress shirt six rows back on right aisle
08:51 mtvitamin cool
08:51 Michael end of row?
08:51 mtvitamin yup
08:51 landofthelost i'll come and fine you if we can trade info too
08:51 Michael got ya!
08:52 mtvitamin great!
08:52 landofthelost we just sent a skateboarder to cuba
08:52 VanessaVanPetten you know a few years ago they would have clips wher they would do 7 minutes of world news updates
08:52 landofthelost he went to gitmo
08:52 landofthelost to do a skatecamp for the kids
08:53 VanessaVanPetten they were (sad to admit) the only way I kept on news and they moved fast and tried to make it relevant to us
08:53 landofthelost his stories were amazong about life there
08:53 landofthelost but the 7min would at keast get you in the know right
08:54 VanessaVanPetten the teens i work with truly know nothing about news, but would be interested if it was presented to them easily, mtvitamin where are your news updates delivered i will blog about it for you
08:54 VanessaVanPetten right keep you in the know, give you just enough to be able to think about it, talk about it or google more
08:54 mtvitamin yeah, we have less time on-air now, but all that stuff's online and podcasted. we need to better message that, huh?
08:55 Michael funny u say that...we are cancelling our newscast in Korea in favor of 1 and 2 minutes video news... (I command the American Forces Network-Korea)
08:56 Michael going from 15 mins 2/day to more 1 and 2 mins throughout the day
08:56 landofthelost vanessa - what is your blog
08:56 mtvitamin yeah we're down to 1:00 every few hours. some days :30 every hour.
08:56 mtvitamin but unlimite time/footage online.
08:56 VanessaVanPetten onteenstoday.com it is a parenting blog from the kids perspective, I am here looking for stuff to blog about (what my parent readers would want to know) feel free to find me if you have something for me!
08:57 landofthelost i ahve something for ya
08:57 landofthelost i think you are a few rows in front of me
08:59 mtvitamin cool!
08:59 Michael On this story we just saw, is there any effort to get the "other side" or do those folks not want to talk to MTV News?
08:59 VanessaVanPetten awesome I have brown knee high boots on today find me!
08:59 mtvitamin i manage three street teamers and always require balance -- you sjould ask them that
09:00 marianmerritt hello
09:00 VanessaVanPetten hi marian!
09:00 landofthelost hi
09:01 marianmerritt did u see today's USA today article on Cyberbullying?
09:01 landofthelost no
09:02 Michael not happy with that answer
09:02 landofthelost was it about ways to prevent it? keep kids safe
09:03 Michael I think there is an obligation to pursue that and in doing so
09:03 Michael you add value to your own story
09:03 Michael Carl is talking about a different issue
09:03 Michael he's talking about a personality feature
09:04 mtvitamin agreed
09:04 mtvitamin speaking to that
09:04 guest54085 Gailene?
09:04 Tonia he did say at the start that his mission is to get young people involved
09:04 guest54085 It's Anastasia -- are you in here?
09:04 marianmerritt article in USA today was highlighting a particular case in rural america and had some resources in a sidebar.
09:04 Tonia the way to do that is to show their point of view
09:05 landofthelost thanks i just found it
09:05 VanessaVanPetten i think obama has done the best job of getting young people to the pollls
09:05 Michael Yes, but I think that showing both sides doesn't turn off young people, as long the topic resonates with them
09:06 Michael good add on!
09:06 mtvitamin hope that helped, and they didn't feel "corrected"
09:06 mtvitamin :}
09:06 Tonia i love the way this chat room is working!
09:06 marianmerritt i think Obama has done a good job of getting previously disengaged kids to the polls but outside of LA there are many, many kids loving Sen. McCain
09:06 Tonia (i work with Anastasia & the Ypulse team)
09:06 landofthelost this is the best one I have been in so far
09:07 Michael It helps having the org rep (MTV) here
09:07 p_soup i'm a little surprised more aren't chatting
09:07 landofthelost i don't think there was enough notice about this feature
09:07 Tonia yes - maybe i'll pass Anastasia a message to make another announcement about it
09:07 landofthelost many people didnt bring a laptop into the sesisons
09:07 Michael I think there were chat issues yesterday and people may have given up
09:07 VanessaVanPetten agreed! this election is seeing a really different appraoch to youth and I think a lot of it is that candidates (their groups) finally understand how to engage us (youtube, facebook, chats, the types of rally's they are having etc)
09:07 Rettstatt there aren't that many with laptops here
09:07 Rettstatt from what i can see
09:08 landofthelost i do have connection issues
09:08 mtvitamin also tonia, an announcement about PowerPoint availability would be great.
09:08 VanessaVanPetten i have trouble breathing without my computer, being away is worse than wiihab
09:08 mtvitamin yesterday's reseacrh decks were awesome and i'd love to see
09:10 Tonia just missed her for this announcement; we'll get it next time. thanks
09:12 guest54085 we will be making Jacquie's research slides available on Ypulse research after the event for free an emailing all attendees
09:12 guest54085 when they are there
09:13 mtvitamin great! thanks!
09:13 Michael Is there a Fuse rep in here now?
09:14 Michael Beuller? Anyone?
09:14 guest406790 Yes, here
09:14 Michael great!
09:14 Michael Good point...it's the number one challenge in my business
09:15 Michael it's not about 3k worth of Flickr uploads
09:16 Michael but output still resonates too highly on people's list
09:17 Michael So technology is like Spandex...not for everyone?
09:17 VanessaVanPetten lol the problem with spandex is people do not realize it is not for everyone
09:20 Michael But how relevant is this point about handhelds...if the device is inconsequential?
09:21 guest406790 the device is inconsequential from the pov of the TV network - not a marketer exploring using moble to connect w/ teens
09:21 Michael ahhh..thanks
09:25 VanessaVanPetten true very true, on ripping from previous cds everyone does this
09:26 Michael and things like Guitar Hero have really helped
09:28 Michael What's the impact of iMule and bit torrent sites on music though?
09:29 Michael Where you can't shut down the source because it's true P2P sharing...
09:31 guest890860 thinking out loud: how much interest and marketing dollars will actually be allocated to mobile? is it still an experimental budget? and would that be negatively impacted by the current economy?
11:21 Rabia here
11:29 jennyj test
11:29 Tonia hello
11:30 Rabia hello
11:32 backrow bacon hip hop
11:33 Rabia word
11:38 VanessaVanPetten I love that he combines hip hop and chess and martial arts because it is bringing three really different types of kids together and showing them they have a way to connect
11:39 backrow bacon go Hammer
11:40 jennyj i wonder if he is still a minister
11:40 multitasking mama Here's his blog: http://mchammer.blogspot.com/
11:41 jennyj thanks MM!
11:41 L Diddy I thought the question is about how brands can be authentic to the hip hop youth
11:41 Rabia mtv tr3s rocks for actually playing music
11:41 Rabia i'm not even hispanic, and i watch it all the time
11:42 L Diddy yea i agree
11:47 Rabia here
11:56 Tonia ok. i loved MC before. but now I really really love him.
12:01 multitasking mama Since she brings up the offensive media issue, how about someone bringing up the Verizon partnership in hot water re: the 'techN' phrase...eesh: http://www.industryears.com/presshead.php?subaction=showfull&id=1215405234&archive=&start_from=&ucat=2&
12:02 guest2861519 does anybody know the deal with the new yorker?
12:03 backrow bacon obama cover
12:03 backrow bacon in a turbin
12:03 multitasking mama Here's the story:
12:03 multitasking mama http://www.industryears.com/presshead.php?subaction=showfull&id=1216067789&archive=&start_from=&ucat=2&
12:04 multitasking mama They're saying the New Yorker 'went Imus' on the Obamas, essentially...
12:04 ypulsestasia http://www.newyorker.com/
12:04 guest2861519 okay, found it.
12:05 guest2861519
http://blog.newsweek.com/blogs/stumper/archive/200…
12:06 multitasking mama Breaking news on the Verizon issue: They just dumped 1938 based on media/industry pressure, yay!
12:08 jennyj do we stay in this chat room for this panel?
12:09 boomer i think so - i just clicked out of mchammer and into ths one and it looks the same ;)
12:09 jennyj ty!
12:15 multitasking mama geek is now chic!
12:15 multitasking mama In fact the tech unconference is called "She's Geeky"
12:16 multitasking mama self-defining as 'she-geeks' some of the smartest women in Silicon Valley...
12:22 multitasking mama Any demographics/stats/research in terms of girls' use of virtual worlds for identity exploration/cliques and tribes?
12:26 jennyj did anyone used to read chickclick when it was around? I loved it
14:17 Rabia here
14:21 Michael is this available on YouTube, itunes or where?
14:22 Michael Or has anyone watched this with your teen?
14:23 multitasking mama http://midwestteensexshow.com/I haven't yet...but I HAVE watched the SexTech videos that the kids created as to how they'd teach sex ed...
14:24 multitasking mama (which is on DoGooderTV...via ISIS Internet Sexuality Info Svcs)
14:24 multitasking mama Wrote about it on the last post at www.ShapingYouth.org
14:26 Michael that's true about the honesty...
14:27 Michael One of the unrealistic expectations of PR
14:27 Michael "help us appear more honest"
14:28 multitasking mama soooooo true, the whole sex being marketed to teens, too...(Gossip Girl) etc.
14:28 Michael What is Gossip Girl?
14:29 guest309748 television show
14:30 Michael Ah...I am in Korea and I don't believe we get that on AFN
14:30 guest309748 ok
14:30 multitasking mama
http://www.cwtv.com/shows/gossip-girl
14:30 Michael Is that the "you're nobody until someone talks about you?
14:30 multitasking mama yep.
14:31 multitasking mama ugh.
14:32 multitasking mama What IS the size of their audience? Anyone know?
14:32 multitasking mama The podcasters on stage?
14:32 multitasking mama (audience size) and website/build audiences, etc.
14:33 Michael ask!
14:33 Michael all good questions
14:33 multitasking mama gonna!
14:33 multitasking mama poll of 15,000...
14:34 marianmerritt monthly audience of 215,000
14:34 marianmerritt according to an article published this february
14:34 Michael Marian, is that hits or uniques?
14:34 multitasking mama tx marian!
14:35 marianmerritt they can tell us
14:35 multitasking mama 250 or 215?
14:36 Michael he said 250
14:36 multitasking mama cool. tx.
14:36 marianmerritt mistyped, the article says 125K, sorry!
14:36 marianmerritt
http://www.nationalpost.com/loveandsex/story.html?…
14:39 multitasking mama YES, we should be freakin' worried!
14:39 Michael absolutely
14:39 multitasking mama Look at the APA stats on the sexualization of kids!
14:40 multitasking mama And the correlation of depression, anxiety, etc. etc.
14:40 multitasking mama argh.
14:53 marianmerritt love this show
15:05 multitasking mama Been watching some of it during this next panel, it's awesome.
15:07 Michael what...the teen sex show?
15:07 multitasking mama yep
15:07 Michael This panel is less interesting than i would have hoped
15:07 multitasking mama agree...
15:08 Michael judging from a quick scan of the body language in the room, you aren't the only room :)
15:09 Michael the only one...sorry
15:09 multitasking mama UGC has some really compelling uses, I'd like to hear about the logistics of using UGC for social good like Flickr for Good is doing with their photos..or like DoGooderTV did with kids advising via UGC as to what sex ed should teach, etc.
15:10 multitasking mama And the legal probs/use issues/tech quality conundrums...
15:10 multitasking mama Of uploading from multiple global sources...
15:10 multitasking mama And quality of mobile phones and such...
15:10 marianmerritt who is twittering here?
15:11 multitasking mama Step Up 2007 did great UGC on the eco front...
15:11 multitasking mama Not Twittering today...
15:11 marianmerritt go michael, go
15:12 Michael ??
15:12 marianmerritt sitting behind you, you just went to twitter.com
15:12 Michael see, you aren't following the panel either
15:13 multitasking mama heehee...I'm looking back at my UGC fave here: http://stepitup2007.org/
15:13 marianmerritt trying to.
15:13 multitasking mama 6 guys in a dorm, global access...
15:13 multitasking mama sorry. drifting.
15:13 marianmerritt back to icarly.com - love it. my kids love it. so much interactivity on their site.
15:14 Michael Is this based on a TV show?
15:14 marianmerritt you mean my life?
15:14 Michael no...icarly
15:15 marianmerritt yes, the show is supposedly about a young girl who has her own online show. they have episodes dealing with viruses, hackers, etc. you can imagine why an internet security person would find it interesting
15:15 Michael sure!
15:17 multitasking mama icarly is a hit with tweens, but in our testing none of them 'interact' with it....they like the theme and the show and the kids' empowerment, but don't 'interact' ...
15:17 multitasking mama When I asked why, several said, 'too lazy to get up' or 'just relaxing' etc. but that it was a 'cool idea'...
15:19 multitasking mama ah, this is better...RIGHTS...that's what we need to hear about on UGC...huge issue.
16:43 multitasking mama What about the Cheetah Girls video clip Disney just showed with the "Is that the best you can do?" strutting/circling girl on girl relational aggression with their new music video for their India movie? SAME manifestation!
17:11 multitasking mama Who has the chat license?
17:11 multitasking mama Bebo?
17:11 Chris Rettstatt, YA Author yay larry
17:19 multitasking mama hacking content in SL...like copybots?
17:19 multitasking mama or virutal goods/reselling?
17:34 multitasking mama Great question by Michael at 1776 re: the IP issue in virtual goods..
17:36 multitasking mama Excellent question about what have you done wrong/user feedback, etc. THANK you!
17:52 multitasking mama Thanks, YPulse, Meebo and all...great job!!! :-)