Social Strategies For Revolutionaries’s Chat Logs

March 9th, 2008 View March’s Logs

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09:12 mstephan Hello Ya'll

09:13 Miles hey hey

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09:29 mstephan Hello All, is anyone else having problems with the Google/Google Apps Pop access when sending?

09:29 AndFarr no

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09:30 mstephan I can't send any email from here when using the sxsw wifi

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09:31 AndFarr I just sent an email from gmail through Fluid app

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09:31 AndFarr worked fine, gmail » aol

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09:33 aebaxter Hello social revolutionaries

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09:33 Jeronimo nuts!

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09:33 alx http://www.amazon.com/s/ref=nb_ss_b?url=search-alias%3Dstripbooks&field-keywords=groundswell+charlene&x=0&y=0

09:34 alx speaker's book

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09:35 heitoralvelos wow busiest room so far!

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09:35 AndFarr bloggers are radical?

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09:35 rileyk it is

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09:37 Miles so is she saying that social revs will be out of work when businesses take over social media?

09:37 james oh boy, here comes the history lesson

09:37 alx can somebody fix the screen?

09:37 TheMuggler I wish that sxsw staffer near the projector would line it up witht he screen

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09:37 aebaxter I know, I can't see all the pictures of the revolutionaries

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09:37 alx I'm sitting right next to the projector

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09:37 mstephan I am next to it, I'll see if I can fix it

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09:37 alx gonna tell him

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09:38 james nice

09:38 Miles Good work!

09:38 mstephan *bow*

09:38 TheMuggler you are a revolutionary!

09:38 Vero at Taptu.com has joined

09:38 mstephan But there is something else wrong with it

09:38 alx not me...

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09:38 alx somebody beat me to it ;)

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09:38 AndFarr8 yay! the power of the net can move projectors!

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09:39 heitoralvelos lol

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09:39 aebaxter Groupwork ftw

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09:39 rileyk haha

09:39 heitoralvelos the text is still chopped off though

09:39 TheMuggler oh no, acronyms

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09:39 heitoralvelos lol

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09:39 aebaxter Acronyms ftw

09:39 aebaxter Okay sorry, I'll stop now

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09:39 rileyk that is the computer

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09:40 rileyk wrong settings

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09:40 AndFarr8 someone made this PP on a widescreen I guess ;)

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09:40 Miles what was the llink to the book?

09:40 mediastorm hey guys

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09:40 MHJohnston these session are going to be out in Podcast... slides too?

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09:41 rileyk yes the slides will be online according to the speaker

09:41 AndFarr8 book » http://www.amazon.com/s/ref=nb_ss_b?url=search-alias%3Dstripbooks&field-keywords=groundswell+charlene&x=0&y=0

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09:41 Wells where do the trolls fit in

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09:42 Vero at Taptu.com Critics

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09:42 Vero at Taptu.com nobody said critics had to be positive/constructive!

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09:42 mediastorm http://swswnotes.ning.com/<--- post notes from panels here, ill be posting all my notes to share =)

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09:43 Vero at Taptu.com nice one, mediastorm

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09:43 aebaxter Great idea mediastorm

09:43 rileyk thanks mediastorm

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09:43 MHJohnston and answered

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09:43 rileyk slide share post

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09:44 AndFarr8 is everyone elses connection really slow right now?

09:44 mediastorm =) also, easier to remember www.sxswnotes.comshould forward sometime tomorrow (got it today)

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09:45 rileyk not really. what network are you connected to? sxsw or sxsw 5 gig

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09:45 mikeprasad 5gig is fast

09:46 rileyk yep

09:46 mikeprasad mediastorm = mikeprasad, fyi :-p

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09:46 AndFarr yeah, 5 gig

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09:46 AndFarr ok, it might only be amazon

09:46 rileyk I couldnt connect to amazon either

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09:47 AndFarr I just refreshed and it popped up in 1 sec

09:47 Wells people are so bipolar about viral

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09:47 Wells one minute it's evil, then you're talking to your boss and suggesting it as a tactic

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09:48 MHJohnston brilliant marketing... when did blenders ever become "high tech"

09:48 Miles back

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09:48 mikeprasad its gotto be done right, but yeah, can go either way

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09:48 Wells that blender runs embedded linux

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09:48 Miles lol

09:48 AndFarr ha

09:48 TheMuggler the tool isn't evil, only the people who use them. ;)

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09:49 mikeprasad most viral stff ive seen is like that, just a "no duh/ah hah!" idea

09:49 mikeprasad liike an exension of common sense

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09:49 AndFarr I want something deeper than this

09:50 Wells his head -- will it blend?

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09:50 TheMuggler me too. So far every panel on social media strategy has been very top level

09:50 mikeprasad yeah

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09:50 mikeprasad more in depth, not an oerview ofwahts been done

09:50 AndFarr it's very introductory

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09:50 mikeprasad the one yesterday on social strategy metrics was horrrible

09:50 heitoralvelos well, there are still 35 mins to go

09:51 Wells the metric one was the worst. panel. ever.

09:51 mikeprasad go read the meebo transcript

09:51 AndFarr yeah, TheMuggler, I have found the same

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09:51 InkedCode Glad I skipped that one

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09:51 mikeprasad what im getting is that no one knows what to do per say, and we know as much as they do, but this one is not bad best one ive seen at pbreaking it down iwth data

09:51 TheMuggler I was in that panel yesteray -- it was brutal. You could feel the audience's discontent

09:51 AndFarr I went to a social metrics one this morning that was marginal

09:52 Jeronimo the inmates are running the asylum

09:52 mikeprasad @mugler and you didnt notice the coughing of everyone at teh asaem time?

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09:52 mikeprasad and the random hand riases?

09:52 mikeprasad lol

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09:52 Wells are people bringing a social network into a corporation really 'revolutionaries'?

09:53 Wells or a wiki, etc.

09:53 AndFarr seriously

09:53 MHJohnston the revolution isn't in the tech use

09:53 TheMuggler yes, I noticed them but I wasn't on meebo. looking back at the transcript it all came together

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09:53 MHJohnston it's in the companies opening up to the idea of tech use

09:53 mikeprasad its revolutionary in the coprprate environ

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09:54 heitoralvelos i agree the use of the word revolutionary is a bit ambiguous

09:54 mikeprasad panelists sould be on meebo at least the moderator

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09:54 quiverandquill Revolutionary maybe, wells, if they change culture.

09:54 AndFarr they're out of date though and desperately trying to catch up

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09:54 heitoralvelos revolutions used to be about open conflict :-/

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09:54 katgrlw ground·swell (groundswl)n.1. A sudden gathering of force, as of public opinion: a groundswell of antiwar sentiment.2. A broad deep undulation of the ocean, often caused by a distant storm or an earthquake.

09:54 quiverandquill Like Google's culture might be considered revolutionary

09:54 Wells unless there are windows being smashed with bottles, it ain't no revolution :)

09:54 MHJohnston from JetBlue look at some of those internal forums heitoralvelos... it is open conflict

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09:54 InkedCode As an employee of a large corporation its almost like a conflict trying to get execs to move forward with social ideas

09:55 quiverandquill make your employees really happy and they'll want to stay at work longer

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09:55 heitoralvelos lol @ wells

09:55 rileyk thats a great idea. to have the mods on so people can ask questions instead of go to the mic

09:55 aebaxter Are slides available from the metrics presentation that was so bad

09:55 aebaxter I'm curious now

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09:55 theta343 I work at a 55 employee org, and it's like pulling teeth getting a social strategy moving at my company.

09:55 heitoralvelos same here

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09:55 Wells find a slide of hiroshima

09:55 Wells that should do it

09:55 heitoralvelos i mean curious

09:55 TheMuggler true, InkedCode. I've been working with a huge telco to try and get a wiki launched. going on almost a year now and still mired in the legal department

09:56 rileyk there was onnly onepresenter that had slides

09:56 rileyk and not that many

09:56 ethankaplan our issue with social stuff at my office was TOO mucha doption

09:56 ethankaplan adoption

09:56 ian schafer is now known as anoymouse

09:56 ethankaplan got too chaotic

09:56 ethankaplan had to do classes on how to use basecamp efficiently, and our wiki

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09:56 b733 this is not revolutionary.... it's the smae that's been going on forever.... social media with your customers? Ever heard of customer review boards?

09:57 AndFarr ha

09:57 quiverandquill what would you consider a revolutionary use of social media?

09:57 anoymouse besides, his name is lionel.

09:57 mikeprasad lol

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09:57 james thundercats

09:57 heitoralvelos youtube was a social revolution - created a huge copyright grey area

09:58 anoymouse michael dell's tie knot is too small

09:58 guest281559 is now known as Andrew Lockhart

09:58 katgrlw and then he had him killed

09:58 InkedCode hah

09:58 ethankaplan or his heads too big

09:58 Wells he put lionel in his blendtec

09:58 MHJohnston from JetBlue there's a revolution in social that it extends the ability for a company to look for feedback rather than just listen to the stuff sent directly

09:58 AndFarr I don't think this is a panel for true revolutionaries, it's a panel for non-revs are trying to understand us revs

09:59 Wells flaming notebooks, that's a revolution.

09:59 quiverandquill and it's easier for a company to share their personality - if they have one

09:59 anoymouse the real revolution happens when a company doesn't just listen, it acts. then listens again.

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09:59 ethankaplan isn't revolutionaries an anchronistic concept anyhow?

09:59 anoymouse that's revolutionary for 97% of companies out there.

09:59 ethankaplan haven't we al moved past this being "revolutionary" and just pedantic?

09:59 anoymouse the problem also is that c-level execs aren't in the revolution biz

09:59 heitoralvelos you may be right ethan

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09:59 Wells well revolution becomes a nice marketing term

09:59 quiverandquill what do yo mean ethan?

09:59 ethankaplan this is one step away from Steven Covey

09:59 MHJohnston from JetBlue I got my CEO to YouTube

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10:00 ethankaplan I mean that we're to the point where this shouldn't be revolutionary

10:00 Wells it gives people the sense that they are changing the world when they are just really following a good trend

10:00 anoymouse shareholders dont like revolution unless it has short term results

10:00 ethankaplan it SHOULD be pedantic

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10:00 ethankaplan doesn't mean it is

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10:00 quiverandquill topdown...?

10:00 heitoralvelos hmmmmm

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10:00 heitoralvelos i think we have a panel proposal for next year here ethan and anonymouse

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10:01 anoymouse i'm speaking on one at 3:30 today :)

10:01 InkedCode listening, acting, and then listening again isn't revolutionary, companies should just do it

10:01 heitoralvelos the death of revolution

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10:01 ethankaplan could be... I'd title it "What are they going to do? Fire me? - Corporate blogging and the suits"

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10:01 heitoralvelos i´m speaking tomorrow at 5 :)

10:01 ethankaplan (been threatened with termination over his blog....)

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10:01 AndFarr what are you guys speaking at?

10:01 AndFarr which ones?

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10:02 anoymouse 3:30 - blogs buzz and buddy lists

10:02 heitoralvelos tomorrow at 5 - virtual scandals and sacrilege

10:02 anoymouse room 12 across the hall

10:02 anoymouse be there

10:02 ethankaplan I shall

10:02 InkedCode i was planning on going to that

10:02 mikeprasad ill be there =)

10:02 heitoralvelos room ? cant rremember

10:02 anoymouse i'm using social media to promote my panel.

10:02 quiverandquill likewise.

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10:02 mikeprasad haha

10:02 TheMuggler I'm going to that one

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10:02 guest773762 me too!

10:03 AndFarr That's one of my 3 for that time, haven't decided which one I'm going to yet

10:03 ethankaplan this so reeks of the "trying to understand those crazy kids"

10:03 ethankaplan ie: no authenticity

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10:03 AndFarr IT DOES!!

10:03 ethankaplan it'd be like if I asked my CFO to blog

10:03 heitoralvelos ok sacrilege panel - room 8

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10:03 anoymouse i will say, though, that Charlene Li is important to social media...she's been a big advocate and is trying to help the uninitiated to understand this stuff before they die.

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10:03 ethankaplan no doubt

10:03 heitoralvelos yes, she´s good

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10:03 AndFarr yes

10:04 ethankaplan I think its more endemic of the discrepency of what is needed (social communication) and what is allowed (ie, legacy of corporate fuckery)

10:04 quiverandquill i'm thinking of asking CXO's to podcast rather than blog as it takes less of time and has a greater likelihood to happen

10:04 guest773762 just this delivery is very basic

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10:04 anoymouse they should title panels like they did courses in college

10:04 anoymouse 101

10:04 heitoralvelos so much of what´s going on relies on translating for wider audiences

10:04 anoymouse 201

10:04 anoymouse 30

10:04 InkedCode I was hoping for more but some of this is useful

10:04 anoymouse 301

10:04 MHJohnston from JetBlue put "beta" in front of it

10:04 anoymouse just so people are clear.

10:04 Andrew Lockhart is now known as andrewlockhart

10:04 katgrlw the panel before this was much better

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10:04 heitoralvelos come on people, lets cook up some good questions

10:04 InkedCode which one was that?

10:05 AndFarr yeah, I would like to skip the intro courses

10:05 TheMuggler I think if you are aware enough to be in the back channel chat, you are already way beyond most of these panels

10:05 katgrlw social design

10:05 anoymouse damn. i was nursing a 16-bit hangover

10:05 MHJohnston from JetBlue which are you refering too kaygrlw?

10:05 Wells the title of this panel should have had the word 'in enterprise' or 'coroporation' in it

10:05 ethankaplan exactly

10:05 ethankaplan "Enterprise 2.0 - blogging and you"

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10:05 katgrlw social design

10:05 katgrlw speakers from digg

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10:05 katgrlw ma.gnolia, etc

10:05 ethankaplan (my 'corporate' blog is blackrimglasses.com <- self promotion)

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10:05 heitoralvelos still sticking with "the death of revolution" here - good panel for next year

10:06 mikeprasad after the 330 panel we should hold our own at the open session

10:06 mikeprasad lol

10:06 mikeprasad show em how its really done

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10:06 ethankaplan how about a "blog until you're fired" run?

10:06 Wells Why getting Dooced is good for you

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10:06 AndFarr you're VP at WB?

10:06 anoymouse how about a company where people are actually encouraged to blog?

10:06 heitoralvelos lol @ ethan

10:06 ethankaplan and:: oui

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10:06 anoymouse wouldn't it be nice where employees are rewarded for thinking?

10:07 ethankaplan our publicity department does

10:07 ethankaplan itsbetterinburbank.com

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10:07 Wells put yr blogs in yr cardboard box and leave the building asap

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10:07 AndFarr um, that's social metrics... good luck

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10:08 ethankaplan hands up, back away from ecto.... NO DIGGING! logout from delicious and please leave the building

10:08 mstephan What is the site for the slides?

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10:08 mstephan What's the URL?

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10:08 anoymouse slideshare.net

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10:08 Jeronimo like the blackrimglasses blog, ethan

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10:09 heitoralvelos slideshare

10:09 InkedCode same here

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10:09 heitoralvelos dot net

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10:09 katgrlw if this was going to be so focused on corporate case studies, it would have been good to have the owners of those initiatives here

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10:09 Wells metrics for pharma = # of people of not dead over $ earned

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10:09 AndFarr ha!

10:09 heitoralvelos one was here, he should say a few words

10:10 anoymouse he'd have to run it by pr first

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10:10 andrewlockhart i just checked slide share, it looks like charlene has presented this a few times.

10:10 ethankaplan I love running things by PR

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10:10 ethankaplan "what are our talking points?"

10:10 guest1498335 is now known as Miles

10:10 Miles Would make sense to have Jeremiah here as wellMil

10:10 Wells is the 37 signals presentation available online?

10:10 ethankaplan answer: "uh, that I don't suck"

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10:10 InkedCode hah

10:11 ethankaplan GUILTY - re: second life

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10:11 katgrlw also would require legal review and footnoted terms & conditions

10:11 andrewlockhart hahaha.

10:11 ethankaplan I got on CBS news for our second life build

10:11 katgrlw + NDA

10:11 ethankaplan I'm ashamed of that

10:11 guest308622 is now known as Miles1

10:11 InkedCode shame on you

10:11 Miles1 did someone find the 37signals pres?

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10:11 anoymouse dont be ashamed.

10:11 anoymouse you took a chance

10:11 andrewlockhart armani in second life was one of the worst things i have ver seen.

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10:12 ethankaplan Regina Spektor's loft at least looked nice

10:12 anoymouse i didn't know not to touch a hot stove until i tried

10:12 Miles1 we are doing that right?

10:12 teambuilder99 that's what i was thinking. she must not know

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10:12 anoymouse but then i stayed the hell away

10:12 ethankaplan yeah

10:12 ethankaplan right now we're in our second life moment with widgets

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10:12 mikeprasad @anoymouse on that 330 panel you are on, wil that me mostly video jounalism stuff? (the panel is all video peeple)

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10:13 anoymouse i think part of the talk will be about film and startups, and building a fan base that way, but I'm going to extend that to brands, web properties, and people.

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10:13 andrewlockhart widgets have a lot more legs than second life.

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10:13 heitoralvelos ana analogue amnesia now

10:14 anoymouse and a lot fewer genitalia

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10:14 ethankaplan they do, but its turning into the same type of ecosystem of sharks, vultures and charlatans

10:14 ethankaplan hucksters and vagabonds

10:14 ethankaplan like a decemberists song

10:14 mikeprasad thanks ahmm ok thanks anoymouse

10:14 InkedCode haha

10:14 anoymouse yup

10:15 ethankaplan 37signals presentation - nice rundown on readwriteweb

10:15 mikeprasad im trying to decide between that panel and kathy seirras Tools for Enchantment: 20 Ways to Woo Users

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10:16 MHJohnston anoymouse - what's your panel?

10:16 anoymouse i hope you make the right decision mike

10:16 mikeprasad Blogs, Buzz, and Buddy Lists

10:16 mikeprasad haha

10:16 mikeprasad they both sound raely good

10:16 anoymouse Blogs, Buzz, and Buddy Lists Room 12AB @ 3:30

10:16 mikeprasad but, video isnt really part of my project

10:17 mikeprasad not yet at least

10:17 anoymouse hopefully community is.

10:17 mikeprasad www.girlgamer.comis my project, fyi

10:17 AndFarr I'm looking at the 20 ways to woo too

10:17 mikeprasad yes community def it

10:17 mikeprasad *is

10:17 mikeprasad hmm

10:17 mikeprasad ill go for you if you tell me which panelist you are so i know who to listen to :-p

10:18 andrewlockhart mikeprasad did you see those "Frag Dolls" yesterday?

10:18 mikeprasad most of te panelists seems to be strictly videos

10:18 MHJohnston I'll be there

10:18 ethankaplan girlgamer.com = the awesome

10:18 anoymouse Lol. Ian Schafer. There. I just blew my cover.

10:18 mikeprasad thans ethan its gonna be for gamers by gamers, kinda a wiki community mashup

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10:18 mikeprasad hmm cool

10:18 ethankaplan yup, I dig that

10:18 mikeprasad thans Ian

10:18 ethankaplan my wife is more of a gamer than me

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10:18 mikeprasad hehe, my gf is too

10:19 mikeprasad shes the co-founder

10:19 ethankaplan although she likes open ended strategy

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10:19 ethankaplan torturing sims

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10:19 ethankaplan I fear for our future kids

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10:19 andrewlockhart mine too. i got my gf a wii and then didn't see her for 3 weeks.

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10:19 mikeprasad frag dolls as a whole are ok, PMS clan is a bit better IMHO, frag dools are more just a marketing tool

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10:19 InkedCode my gf enjoys murdering me in The Sims

10:19 nico hows this session?

10:19 andrewlockhart i thought frag dolls approach was kind of deameaning.

10:20 mikeprasad anoymouse, so you think yourpanel will be appropriate for me?

10:20 mikeprasad the frag doll approach is deamining

10:20 mikeprasad ooh good question? the uy talking now

10:20 mikeprasad *guy

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10:20 eightynine what seo?

10:21 anoymouse i hope it will be. can't vouch for ALL of the other panelists, but i do know that karina longworth from spout is great.

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10:22 mikeprasad hmm ok

10:22 mikeprasad ill be ther then

10:22 InkedCode I'm guilty of ignoring users

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10:22 MHJohnston I track down people who talk about us on twitter

10:22 MHJohnston and talk to them

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10:22 mikeprasad if anyone goes to the 20 ways to woo, please post notes

10:22 heitoralvelos clap

10:22 heitoralvelos clap

10:22 heitoralvelos clap

10:22 ethankaplan OK...fun talking!

10:22 heitoralvelos clap

10:22 ethankaplan I'm ethankap on AIM

10:22 InkedCode so many talk about us - Comcast

10:22 ethankaplan ethank on twitter

10:22 mikeprasad sxswnotes.ning.com

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10:23 ethankaplan argyle sweater short guy with blackrimglasses in real life

10:23 mikeprasad im ------------------

10:23 MHJohnston MHJohnston on Twitter or @JetBlue

10:23 heitoralvelos join me tomorrow at 5, room 8 :)

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10:23 mikeprasad kk bye all see ya at 330

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